Free Checklist to Create Content to Reach the Right Clients

Explore how to sharpen your image to impress ideal clients

π—¦π—²π—Ώπ˜ƒπ—Άπ—°π—² π—½π—Ώπ—Όπ˜ƒπ—Άπ—±π—²π—Ώπ˜€: Are you attracting the right clients with your marketing content? A magnet emitting lightning bolts.

If you don't explain who you are and how you work, you could gain clients who expect you to bend over backward. Some of us aren't that flexible. A smiley face with glowing cheeks.

Your brand identity affects the type of customers you attract. Because we make buying decisions on an intuitive level β€” based on how we feel, not on how we think. Your image β€” your values and personality β€” influences those feelings.

I know because I’ve been there. When I started Classy Writing over ten years ago, I marketed to every business. I also didn’t express my values or my work process well. And my copy wasn’t convincing enough to gain interest from my dream clients.

But being more specific has made a difference. It has helped me attract more customers who share my values.

If -- like me -- you've failed to define who you are and who you serve, get the Checklist to Create Content to Reach the Right Clients. It can help you sort the serious buyers from the tire-kickers.

The Checklist to Create Content to Reach the Right Clients covers:

  • How to find the right SEO keywords to reach your dream customers
  • Ways to speak in your brand voice to showcase your unique personality and connect with your audience
  • How to understand what your brand stands for and translate those values into content that engages ideal clients
  • Advice on crafting content that builds trust and positions you as an authority
The cover of 'A Checklist for Creating Content to Reach the Right Clients' featuring someone's hands typing on a laptop keyboard on a white table.

Get the essentials for crafting content that attracts, engages, and converts with this free checklist.

The sooner you reach clients who respect and can afford your services, the better for your peace of mind and bottom line.

So, why wait? Clarify your messaging to boost your earnings by attracting customers who share your values! Stop stressing over your content and start impressing your ideal clients with it.

Enter your email address below and click "Get My Free Checklist"

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You'll also get my monthly e-newsletter, Five-Minute Business Writing Tips. Each issue features five lessons you can read in five minutes or less to help you write better and boost your profits.


Michelle Troutman
Owner, classywriting.com