Learn how to write clearly to win the right leads. And gain trust with content that respects and connects with your prospects.
Each newsletter/blog lists five business writing tips and five tips only. That’s because you’re busy running your service business. I also include a few quotable quotes related to the topic. Unless I ramble on, you should be able to read it in five minutes or less. Plus, when you subscribe, you’ll get a Checklist for Creating Content to Reach the Right Clients.
And unlike other business writing e-newsletters, it doesn’t cover AI all the time. 🙂
I always learn something from your lessons. Thanks.
John Hayden, former president, C.W. Hayden
Recent Business Writing Tips (2023-2024):
5 Business Newsletter Writing Best Practices
Considering the structure and other aspects to create emails people can’t wait to read.
How to write with style to make your writing enticing, through evoking images, adding rhythm and other flair (with a nod to Kurt Vonnegut).
5 Email Marketing Trends to Automate Your Business Email Creation
Stay on top of email marketing trends. Learn how interactivity, automated content creation, and other advances are improving business emails.
5 Steps to Write a Unique Selling Proposition, Value Proposition, or Tagline (Examples)
Learn how to write a unique selling proposition, value proposition, or tagline that truly sets your business apart–with examples.
5 Steps to Define Your Core Brand Values to Draw Ideal Clients
What are your core brand values? Discover how to express your beliefs to attract clients who align with them.
5 Steps to More Credible Articles (and Other Marketing Content)
Learn how to write more credible articles and boost your trustworthiness and authority with these tips, which go beyond the obvious tactics.
5 Common Business Writing Woes Free AI Editors Can Resolve
The best no-cost tools to help you sort your gibberish into everyday English.
5 Ways to Simplify Complex Concepts in Your Writing
How to make your ideas more memorable and easier for your readers to understand.
I enjoy reading your newsletters for I always learn something or am reminded of something I’ve tucked away in my gray matter.
Jane Myers, owner, The Victorian Pen and Jems d’Amour
Publications and Resources
Find out where my work has been featured and see some interesting sites.
I also create e-newsletters for businesses. For samples, see my portfolio.